Do you care about pre-launch lore?

So I'm kinda interested in WildStar now, and I'm completely obsessed with Star Citizen. What the heck do these two games have in common? Well, not much aside from the fact that both of those wily dev teams are drip-feeding delicious bits of lore to ravenous fan bases.

On the one hand I love that Roberts Space Industries and Carbine are devoting time and energy to fleshing out their respective backstories and doling out small details while we wait. On the other hand, there's something to be said for absorbing all your world lore in-game via quests, cutscenes, and the like.

So how about it, Massively crew? Assuming you care about MMO lore, do you scarf up all the pre-launch tidbits on your next big thing, or are you holding off until you can actually play?

TH

I do sometimes, just interesting going a bit depth of the world the MMO is in before it comes out